Senior Campaign Integration Manager
- Location
- Remote (EST) / Hybrid (Basking Ridge, NJ)
- Reports to
- Director, Program Marketing
- Posted
$115,000 – $125,000 per year
This range represents the base salary we reasonably expect to pay for this position at the time of posting.
Compensation for this role is determined based on several factors, including relevant experience, skills, geographic location, budget and company pay rates.
This role is eligible for a comprehensive benefits package, including medical, dental and vision coverage, 401(k), paid time off and other benefits.
Salary ranges shown reflect our good‑faith estimate of expected compensation and do not constitute a contract or guarantee of compensation.
The Senior Campaign Integration Manager leads the end-to-end operational execution and project management of Next Best Action (NBE) campaign builds. This role validates client data files, coordinates technical dependencies across Data, Engineering, Audience Operations, and Ad Operations, maintains business rules and journey documentation, and drives launch readiness within the approved solution design. The ideal candidate combines strong marketing technology expertise, disciplined project leadership, and exceptional attention to detail.
Key Responsibilities
- Lead the end-to-end execution of NBE campaign builds, from intake through launch.
- Serve as the central point of coordination for client data, metadata, targeting files, and business rules.
- Coordinate campaign requirements, assets, integrations, testing, and approvals across Data, Engineering, Audience Operations, Ad Operations, Client Services, and Analytics.
- Owns set-up of complex campaign executions on CP/Orchestration platform.
- Partner closely with Client Strategy, Sales and Product on any custom client requests to ensure alignment with the approved solution design before execution.
- Maintain clear documentation for targeting, suppression, personalization, journey logic, and reporting requirements.
- Track technical dependencies, resolve operational issues, and escalate scope or solution-design decisions when needed.
- Manage in-flight changes and communicate their impact on timing, approvals, and downstream work.
- Drive launch readiness, identify risks early, and support post-launch reporting reconciliation and issue resolution.
What success looks like
- Campaigns launch on time and meet quality standards.
- Risks and issues are identified and resolved early.
- Teams have clear ownership and communication.
- Changes are managed and documented effectively.
- Reporting is accurate and issues are resolved quickly.
- The team delivers high-quality work on schedule.
- •Demonstrating Formedics’ values of integrity, accountability, and collaboration.
Qualifications
- 7+ years of experience in Pharma campaign operations, marketing technology implementation, or technical account or project management.
- Experience with marketing to physicians, utilization of physician-level data and Pharmaceutical or healthcare marketing experience is strongly preferred.
- Hands-on experience with email service provider platforms, such as Iterable, Exact Target, Marketo or a comparable platform, and with campaign build and quality-assurance processes.
- Advanced Excel skills and experience validating, reconciling, and troubleshooting structured data files, including NPI-level targeting and metadata files.
- Demonstrated ability to collaborate effectively across internal and external teams.
- Strong project management, documentation, and stakeholder communication skills, with the ability to manage multiple workstreams and deadlines.
- Exceptional attention to detail and a proactive approach to identifying risks before they become launch issues.
- Sound judgment and the ability to distinguish operational issues from decisions requiring scope, architecture, or leadership review.
About Formedics
Formedics brings healthcare professionals together through peer-driven experiences integrated across the clinical workflow. Through a growing ecosystem of point-of-care engagement, physician-led communities, live events, and case-based digital education, clinicians can learn and engage around the moments that shape clinical practice today.
Life sciences and pharmaceutical organizations partner with Formedics to reach clinicians through trusted peer interaction and omnichannel experiences built for real-world clinical relevance, transforming how healthcare professionals connect across the platform.
We are a team driven by curiosity, collaboration, and impact. You will work alongside people who care deeply about building products, experiences, and partnerships that matter to clinicians and to the industry. If you are excited by ownership, growth, and shaping the future of healthcare communication, this is a place where you can do the best work of your career.
Our commitment
Formedics is an equal opportunity employer committed to fostering an inclusive and respectful environment for all employees. We provide reasonable accommodations throughout the hiring process and encourage candidates from all backgrounds to apply.
Why Formedics
- Opportunity to do meaningful work with real impact on healthcare communication and engagement
- Ability to grow responsibility and influence as the company continues to scale
- Culture grounded in integrity, accountability, and collaboration
- Access to experienced leaders and broad cross-functional exposure
- Remote-first flexibility, with access to a NJ-based office and company-sponsored events
- Comprehensive benefits, including 401(k), medical, dental, vision, and life insurance, paid time off, and training and development programs
What we offer
- Competitive salary
- Health benefits
- PTO/Vacation policy
- Professional development opportunities
- Flexible work environment
Apply for this role
We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.