Who we are

Employment Hero is on a mission to make employment easier and more valuable for everyone. Our Employment Operating System brings hiring, HR, payroll and benefits into an all-in-one solution.

Since our inception in 2014, we’ve scaled to a $2 billion valuation and gained a presence in 6 countries globally - Australia, New Zealand, Singapore, Malaysia, the UK and Canada. We now service over 350,000 businesses and more than 2.5 million employees.

The EH Way

At Employment Hero, we’re proud of our unique DNA, which we call The EH Way.

• We are Mission First - everything we do (from what we work on, to how we allocate capital and where we focus) is driven by our Mission
• We are Remote First - we champion a remote environment with a preference for asynchronous communication and a high degree of autonomy
• We are AI First - we are committed to using AI to accelerate our mission; AI is not just a tool, it’s a fundamental part of how we operate, innovate, and scale
• We are Apolitical - we do not take a position on political or social topics, unless it relates to our Mission
• We Live by Our Values - we role model our values 100% of the time
• We Expect High Performance - we set a high standard and we’re not satisfied with being average

About The Role

We’re looking for a highly capable Growth Marketing Specialist to support the execution, day-to-day management, and optimization of our paid social campaigns across the ANZ market on an 8-10 month maternity cover contract.

This is a hands-on, execution-focused role where you will play a critical part in keeping our paid social engine running smoothly. Working closely with senior marketers, you will assist with campaign setup, asset coordination, routine optimizations, and performance reporting across Meta, LinkedIn, Reddit, and emerging platforms.

The ideal candidate is highly organized, detail-oriented, and eager to learn. You will act as the operational backbone of our paid social tracks, collaborating with Content, Creative, and Marketing Ops to ensure campaigns are launched accurately, on time, and aligned with our lead generation goals.

Your key focus areas will be

Paid Social Campaign Support & Execution

• Handle the day-to-day setup, building, and launching of paid social campaigns across Meta and LinkedIn (core platforms), as well as Reddit and TikTok where required.
• Manage routine platform optimizations including basic targeting updates, creative refreshes, and budget adjustments based on established guardrails.
• Ensure all tracking links, UTM parameters, and campaign settings are flawlessly implemented before launch.

Performance Monitoring & Reporting

• Monitor daily campaign performance and Flag shifts in key metrics (e.g., spikes in CPL or drop-offs in lead volume) to the growth team.
• Compile weekly and monthly performance data from ad platforms and internal CRM dashboards to assist in creating stakeholder reports.
• Help execute structured A/B tests by setting up creative variations and tracking test performance.

Cross-Functional Coordination & Asset Management

• Coordinate with the Creative and Content teams to request, organize, and prepare ad assets (copy, images, videos) for campaign launches.
• Partner with Marketing Operations to cross-check tracking accuracy, lead routing, and data integrity.
• Maintain organized shared drives and campaign calendars so cross-functional stakeholders have visibility into live and upcoming ads.

AI & Productivity Enablement

• Leverage AI tools and platform automation (e.g., Gemini, Claude, or other generative AI) to streamline creative testing, write ad variations, and speed up manual reporting workflows.
• Stay curious about evolving AI capabilities in paid social execution and look for ways to apply them to your daily tasks.

(Secondary) Content Syndication

• Support light-touch administration and lead-upload processes for content syndication / PPL campaigns where required.

Requirements

Experience

• 1–3 years of experience in digital marketing, performance marketing, or agency roles with hands-on exposure to paid social platforms.
• Practical experience navigation Meta Ads Manager and LinkedIn Campaign Manager (building campaigns, uploading creatives, and pulling reports).
• Basic understanding of B2B lead generation funnels and core metrics (CPM, CPC, CTR, CPL).
• Strong data literacy—comfortable working with spreadsheets (Excel/Google Sheets) to organize and analyze campaign data.
• Familiarity with Salesforce, Marketo, or HubSpot is a plus, but not required.
• Exposure to or an eagerness to use AI tools for marketing workflows (nice to have).

Communication & Ways of Working

• Highly organized with exceptional attention to detail—errors in budget setup or tracking links stress you out!
• A proactive communicator who provides regular updates on task status and campaign health.
• A reliable team player who thrives in a fast-paced environment and is eager to take direction and learn from senior marketers.
• Solutions-oriented mindset when roadblocks or technical glitches arise.
• Bachelor's degree in Marketing, Business, Communications, or a related field preferred.

Who we are

To thrive at Employment Hero, you’ll need to embody The EH Way - operating with focus, agility, and an obsession with impact. For this role, you’ll also bring

• Bachelor's degree.
• 5+ years of experience in product marketing, preferably in SaaS.
• Experience running customer and market research.
• Strong analytical skills and ability to make data-driven decisions.
• Proven track record of successful product launches and marketing campaigns.
• Experience working in a fast-paced, agile environment.
• Track record of delivering exceptional outcomes beyond the mean.

What we can offer

At Employment Hero, we don’t just talk about a better way to work - we live it. Joining Employment Hero means

• You will work remotely, with the flexibility to own your time and impact
• You will access cutting-edge tools to amplify your work, knowledge and outputs
• You’ll surround yourself with ambitious, outcome-driven colleagues who challenge you to do the best work of your life
• You’ll own ESOP (employee share options) in one of the world’s fastest-growing tech companies
• You’ll also have access to a wide range of benefits that includes - a very generous parental leave policy, subsidised egg freezing (so you can make the choice that’s right for you, on your terms), a WFH office expense budget, and outstanding learning & development opportunities

We’re AI-first, so you may meet some of our AI tools early in the process. They help us cut the noise, surface great talent fast and make sure every candidate gets a fair, consistent experience. We verify candidate identity and location as part of our hiring process.

At Employment Hero, we are committed to safeguarding the privacy of your application data. To understand how we do so, you can read our Applicant Privacy Policy here employmenthero.com/legals/applicant-policy/

Employment Hero celebrates diverse perspectives and experiences, we invite people of all backgrounds and identities to apply for this position.