Company Description

LinkedIn is the world’s largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We’re also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that’s built on trust, care, inclusion, and fun – where everyone can succeed.

Join us to transform the way the world works.

Job Description

At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. The work location of this role is hybrid, meaning it will be performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team.

This role can be based in San Francisco, Mountain View, or Sunnyvale.

In this role, we are looking for a savvy communications professional to drive our U.S. consumer communication program focused on helping people leverage LinkedIn as part of their professional lives. This person will be responsible for consumer storytelling tied to the latest cultural trends driving the world of work. The candidate must have an appetite for creative storytelling and do so across traditional, emerging and owned content.

This person will be responsible for NAMER Consumer Communications which works hand in hand with LinkedIn senior executives and the top-tier press to help professionals leverage LinkedIn. This includes advising and activating executive online presence, speaking engagements and media opportunities. This person will also be responsible for opportunistic and large scale communications programs, support peers with consumer storytelling across the business . This person will be involved in all stages of the consumer communications initiatives -- from concept formulation, cross-functional planning, message development, media relationships, owned content strategy, execution and results-oriented reporting and must be a good collaborator and exhibit a strong work ethic.

Responsibilities:

• Own and drive opportunistic and large scale global consumer comms programs and U.S. consumer communications work.
• Deliver and drive top-tier consumer press results including securing and managing traditional media outlets, including national broadcast segments, and emerging media outlets.
• Have well-developed media relationships and an ability to build and grow new relationships.
• Primary day to day four U.S. consumer career expert program which serves as the liaison for our senior most consumer spokespeople, managing their press opportunities, original content/social presence.
• Own consumer facing assets including key consumer messaging, FAQs, and owned content (e.g. newsletters, short form posts, scripts).
• Oversee internal reporting for consumer communications.
• Serve as day to day lead for U.S. consumer communications agency.
• Build and maintain strong relationships with and provide expert communications counsel to internal and external partners
  
  
  

Qualifications

Basic Qualifications:

• Minimum 9 years of experience in Communications, Marketing, Journalism, or related experience, AND 3 years of experience in External Communications or Social Media OR Bachelor's Degree in Business, Communications, Marketing, Journalism, or related field AND minimum 6 years of experience in Communications, Marketing, Journalism, or related experience, AND 3 years of experience in External Communications or Social Media
  
  
  

Preferred Qualifications:

• 9+ years of experience in external communications roles which includes traditional media and owned content
• 9+ years of experience supporting senior executives
• A passion for pop culture and larger workplace trends to help inform the places where LinkedIn and our spokespeople should be appearing
• Interpersonal skills with the ability to collaborate cross-functionally with editorial, product, social media and partnerships
• Research and analytical skills, including the ability to monitor and analyze industry news and trends
• Must be able to thrive in a fast-paced and unstructured, deadline-oriented environment
• Possess a high degree of integrity and sense of confidentiality
• Ability to demonstrate maturity and good judgment at all times
• Outstanding organizational skills, attention to detail and an innate ability to stay on top of multiple projects at once
• Experience with project management and decision-making skills
• Willing to travel if necessary
• Proven ability to work effectively in a team environment
• Expert PowerPoint/Google Slides skills
  
  
  

Suggested Skills:

• Storytelling
• Strategy
• Analytical Thinking
• Project Management
• Prioritization
  
  
  

LinkedIn is committed to fair and equitable compensation practices. The pay range for this role is $148,000 to $233,000.

Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor.

The total compensation package for this position may also include annual performance bonus, stock, benefits and/or other applicable incentive compensation plans. For more information, visit https://careers.linkedin.com/benefits.

Additional Information

Equal Opportunity Statement

We seek candidates with a wide range of perspectives and backgrounds and we are proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class.

LinkedIn is committed to offering an inclusive and accessible experience for all job seekers, including individuals with disabilities. Our goal is to foster an inclusive and accessible workplace where everyone has the opportunity to be successful.

If you need a reasonable accommodation to search for a job opening, apply for a position, or participate in the interview process, connect with us at accommodations@linkedin.com and describe the specific accommodation requested for a disability-related limitation.

Reasonable accommodations are modifications or adjustments to the application or hiring process that would enable you to fully participate in that process. Examples of reasonable accommodations include but are not limited to:

• Documents in alternate formats or read aloud to you
• Having interviews in an accessible location
• Being accompanied by a service dog
• Having a sign language interpreter present for the interview
  
  
  

A request for an accommodation will be responded to within three business days. However, non-disability related requests, such as following up on an application, will not receive a response.

LinkedIn will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by LinkedIn, or (c) consistent with LinkedIn's legal duty to furnish information.

San Francisco Fair Chance Ordinance

Pursuant to the San Francisco Fair Chance Ordinance, LinkedIn will consider for employment qualified applicants with arrest and conviction records.

Pay Transparency Policy Statement

As a federal contractor, LinkedIn follows the Pay Transparency and non-discrimination provisions described at this link: https://lnkd.in/paytransparency.

Global Data Privacy Notice for Job Candidates

Please follow this link to access the document that provides transparency around the way in which LinkedIn handles personal data of employees and job applicants: https://legal.linkedin.com/candidate-portal.