Senior Copy Specialist

Perpetua

Perpetua

Baltimore, MD, USA
Posted on Jul 25, 2025

About Flywheel

Flywheel's suite of digital commerce solutions accelerate growth across all major digital marketplaces for the world's leading brands. We give clients access to near real-time performance measurement and improve sales, share, and profit. With teams across the Americas, Europe and APAC, we offer a career with real impact, endless growth opportunities and the support you need to be the best you can be.

Opportunity

We're looking for a Senior Copy Specialist to work with internal team members and key client stakeholders to create and execute project plans that help clients meet and exceed their strategic e-commerce objectives. You will become an expert and a go-to resource regarding Flywheel’s platforms, e-commerce copy, keyword research, and retailer requirements. The role is very hands-on, working with internal teams as well as managing freelancers to complete various projects. Not only will you be responsible for managing and executing keyword research and copy creation for new and existing clients, but you will also be responsible for staying up-to-date and being an expert on e-commerce retailer requirements and industry information.

What You'll Do:

  • Manage the core copy components of Flywheel's largest client accounts:
    • Collaborate with Account Managers and clients to understand project needs and develop comprehensive e-commerce copy strategies
    • Oversee the entire copy development process, from gathering guidelines and coordinating with teams to reviewing and approving deliverables for quality
    • Manage multiple large, potentially complex, projects simultaneously, ensuring deadlines, deliverables, and internal documentation are maintained
    • Lead initiatives to improve internal processes, project efficiency, and copy team performance, while proactively addressing and resolving issues as they arise
  • Manage freelancers to create copy at scale
    • Communicate with freelancers in a clear and concise manner
    • Ensure the right freelancers are on your project teams by identifying what their writing strengths are and their availability
    • Coach freelancers’ performance throughout the lifecycle of a project via email, including resolving disputes, communicating instruction changes, and providing constructive performance feedback

Who You Are:

  • You have proven experience within copywriting and a solid portfolio of work
  • Excellent writing and editing skills with an in-depth knowledge of AP style
  • Well-versed in SEO, GEO, AEO, and e-commerce copywriting best practices
  • Comfortable with crowdsourcing concepts and related industry trends
  • Exceptional communication, presentation, and active listening skills
  • Ability to create high-quality work and problem solve without supervision
  • Desire to own and manage processes
  • Ability to focus and thrive when under pressure in a fast-paced environment
  • A passion for e-commerce, technology, AI, and innovation
#LI-SA1

Working at Flywheel

We are proud to offer all Flywheelers a competitive rewards package and unparalleled career growth opportunities and a supportive, fun and engaging culture.
  • We have office hubs across the globe where team members can go to feel productive, inspired, and connected to others - team members go into Hub Offices 3x a week
  • Flexible vacation time
  • Great learning and development opportunities
  • Benefits that help you live your best life
  • Parental leave and benefits
  • Volunteering opportunities
  • If you’re looking to connect with teammates on a topic of inclusion and identity, chances are there’s an ERG for that.
  • So you know: The hired candidate will be required to complete a background check
  • Learn more about us here: Life at Flywheel

The Interview Process:

Every role starts the same, an introductory call with someone from our Talent Acquisition team. We will be looking for company and values-fit as well as your professional experience; there may be some technical role-specific questions during this call.
Every role is different after the initial call, but you can expect to meet several people from the team 1:1 and there might be further skill assessments in the form of a Take Home Assignment/Case Study Presentation or Pair Programming/Live Coding exercise depending on the role. In your initial call, we will walk you through exactly what to expect the process to be.

Inclusive Workforce

Flywheel Commerce Network’s goal is to create a culture where all individuals of all backgrounds feel comfortable in bringing their authentic selves to work. We want all people to feel included and empowered to contribute fully to our vision and goals. Flywheel Commerce Network is an Equal Opportunity Employer and participates in E-Verify. All applicants will receive fair consideration for employment. We do not discriminate based upon race, color, religion, sex, sexual orientation, age, marital status, gender identity, national origin, disability, or any other applicable legally protected characteristics in the location in which the candidate is applying.

If you have any accessibility requirements that would make you more comfortable during the application and interview process, please let us know at recruitment@flywheeldigital.com so that we can support you.

For more information about what data we collect and how we use it, please refer to our Privacy Policy.
IMPORTANT ALERT: Please beware of fraudulent job communications from individuals falsely claiming to be from Flywheel. We've identified fraudulent activity through social media and messaging services purporting to be from Flywheel requesting payments for job- and recruitment-related expenses. Flywheel never asks candidates for personal information such as bank account data or tax IDs nor payments via social media or chat-based applications. Report suspected fraud to local authorities immediately. To learn more, click here.
Please note, we do not accept unsolicited resumes from 3rd party Recruitment Firms.
#LI-HYBRID