Business Development Director, Mid Market

Perpetua

Perpetua

Sales & Business Development
Baltimore, MD, USA
Posted on Jan 9, 2026

About Flywheel

Flywheel's suite of digital commerce solutions accelerate growth across all major digital marketplaces for the world's leading brands. We give clients access to near real-time performance measurement and improve sales, share, and profit. With teams across the Americas, Europe and APAC, we offer a career with real impact, endless growth opportunities and the support you need to be the best you can be.

The Opportunity

Flywheel is seeking a dynamic, results-driven Business Development Director to join our North American New Business team. In this pivotal role, you'll identify and cultivate high-impact partnerships with growth-minded mid-market brands, helping them achieve ambitious objectives by leveraging Flywheel's comprehensive solutions and services.

This role is ideal for an experienced sales leader who is passionate about driving client growth, skilled at building relationships across multiple stakeholder levels, and excels at creating tailored go-to-market strategies that resonate with mid-market organizations. You'll be a key driver in expanding Flywheel's footprint, working cross-functionally to develop value-driven solutions aligned with each partner's strategic priorities.

What You’ll Do

  • Drive Mid-Market Growth: Own and exceed revenue targets within an assigned territory, identifying and cultivating relationships with key decision-makers across target accounts.
  • Strategic Pipeline Development: Proactively prospect, qualify, and build a robust pipeline of new business opportunities within the mid-market segment, focusing on high-growth and established brands with clear expansion potential.
  • Consultative Sales Leadership: Lead multi-stakeholder sales cycles from initial discovery through close, navigating organizational dynamics while maintaining focus on client needs and outcomes.
  • Trusted Advisory Partnership: Serve as a knowledgeable partner, understanding client business challenges, market positioning, and growth objectives to recommend impactful, customized solutions.
  • Go-To-Market Strategy: Collaborate with pre-sales, product marketing, and customer success teams to develop tailored go-to-market approaches, presentations, and business cases that resonate with mid-market buyers.
  • Relationship Building: Establish and maintain strong relationships with key stakeholders at various organizational levels, from operations managers to C-suite, ensuring alignment and continuity throughout the sales process.
  • Market Insights & Communication: Deliver clear, data-backed recommendations to internal and external stakeholders; stay informed on market trends and competitive landscape to position Flywheel effectively.
  • Pipeline Management: Maintain accurate forecasting, reporting, and CRM discipline; leverage data to refine strategy and optimize sales outcomes.
  • Cross-Functional Collaboration: Work seamlessly with internal teams to ensure smooth transitions post-sale and support long-term client success and expansion.

Who You Are

  • Proven Mid-Market Sales Leader: 5+ years selling solutions to mid-market organizations, with a consistent track record of meeting or exceeding sales targets (retail media, CPG, or MarTech experience a plus).
  • Relationship Builder: Comfortable engaging with decision-makers at multiple levels; skilled at building trust and guiding collaborative sales conversations.
  • Market Awareness: Solid understanding of mid-market business dynamics, industry trends, and the evolving needs of growth-focused brands.
  • Strategic Thinker: Capable of building go-to-market strategies, analyzing data and market trends (Excel proficiency required), and translating insights into actionable recommendations.
  • Business Savvy: Commercially minded with a solutions-focused approach; able to understand client business models and clearly articulate Flywheel's competitive advantages.
  • Strong Communicator: Articulate and persuasive; skilled at crafting compelling narratives and presenting to senior stakeholders with confidence and clarity.
  • Entrepreneurial & Resourceful: Self-motivated, adaptable, and comfortable taking ownership of opportunities from prospecting through close.
  • Organized & Accountable: Strong project management skills with meticulous attention to detail and follow-through on commitments.
  • Collaborative Team Player: Genuinely invested in cross-functional partnerships and contributing to Flywheel's broader growth mission.
  • Client-Focused: Energized by helping ambitious brands discover and capture new growth opportunities with Flywheel.
  • Willing to Travel: Prepared to travel regionally as needed to build relationships, attend industry events, and advance business development initiatives.

This position is commission eligible.

Working at Flywheel

We are proud to offer all Flywheelers a competitive rewards package and unparalleled career growth opportunities and a supportive, fun and engaging culture.
  • We have office hubs across the globe where team members can go to feel productive, inspired, and connected to others - team members go into Hub Offices 3x a week
  • Flexible vacation time
  • Great learning and development opportunities
  • Benefits that help you live your best life
  • Parental leave and benefits
  • Volunteering opportunities
  • If you’re looking to connect with teammates on a topic of inclusion and identity, chances are there’s an ERG for that.
  • So you know: The hired candidate will be required to complete a background check
  • Learn more about us here: Life at Flywheel

The Interview Process:

Every role starts the same, an introductory call with someone from our Talent Acquisition team. We will be looking for company and values-fit as well as your professional experience; there may be some technical role-specific questions during this call.
Every role is different after the initial call, but you can expect to meet several people from the team 1:1 and there might be further skill assessments in the form of a Take Home Assignment/Case Study Presentation or Pair Programming/Live Coding exercise depending on the role. In your initial call, we will walk you through exactly what to expect the process to be.

Inclusive Workforce

Flywheel Commerce Network’s goal is to create a culture where all individuals of all backgrounds feel comfortable in bringing their authentic selves to work. We want all people to feel included and empowered to contribute fully to our vision and goals. Flywheel Commerce Network is an Equal Opportunity Employer and participates in E-Verify. All applicants will receive fair consideration for employment. We do not discriminate based upon race, color, religion, sex, sexual orientation, age, marital status, gender identity, national origin, disability, or any other applicable legally protected characteristics in the location in which the candidate is applying.

If you have any accessibility requirements that would make you more comfortable during the application and interview process, please let us know at recruitment@flywheeldigital.com so that we can support you.

For more information about what data we collect and how we use it, please refer to our Privacy Policy.
We leverage AI technology to streamline our hiring workflow, though all candidate decisions are made by our Talent Acquisition Team
IMPORTANT ALERT: Please beware of fraudulent job communications from individuals falsely claiming to be from Flywheel. We've identified fraudulent activity through social media and messaging services purporting to be from Flywheel requesting payments for job- and recruitment-related expenses. Flywheel never asks candidates for personal information such as bank account data or tax IDs nor payments via social media or chat-based applications. Report suspected fraud to local authorities immediately. To learn more, click here.
Please note, we do not accept unsolicited resumes from 3rd party Recruitment Firms.
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